Fábrega is a creative & dreamy brand runned by María José Fábrega, a designer and metalsmith born in Quito, Ecuador. Fabrega empowers women to express their authenticity through art and creation. We had the honor to develop an indentity that reinterpretates the beauty of the universe, through a modernist and aclectic aesthetic.
Graphic Identity / Packaging Design / Storytelling
We’re so exciting, we just can’t hide it
Without original creation, there is no growth of evolution.
For the logo, we designed a symmetric formula that synthesizes the initial of the brand over a geometric and simplified representation of a precious stone. We designed a ludic and imaginative pattern that was inspired in the jewlerry itsef. We combined organic ornaments with abstract gradients to modernize the pieces and take advantage of all of the digital formats.
FÁBREGA JEWLERRY
OCTOBER 2021
